ABOUT

ABOUT COBRA PROMOTIONS

Cobra Promotions is an independent, boutique Irish PR agency and music blog founded by Rhíona McPhelim. Formerly known as RuaMedia, the platform rebranded in December 2021 to become a rock, roots and alternative focused music platform.

Our work includes:

  • Reviews & Interviews

  • Curating over 90 Spotify playlists

  • Designing all-genre inclusive PR content

  • Creating PR and marketing directories / resources

  • PR Services - Media Outreach, Radio Plugging & Release Strategy


CORE AIMS

1. Contribute to the development & exposure of independent rock & roots acts in the music industry.

2. Share knowledge and create resources to help educate independent and emerging acts on their journey to prominence.

3. Develop as a tastemaker in the rock & roots industry.

4. Offer emerging and aspiring journalists the chance to contribute to the platform and support their creative development.

5. Collaborate with fellow independent organizations, companies, publications and industry professionals to foster better communication and support in the music industry.